Please Read First!: Why use PPC?started by Raghav Raaz on Jan 27, 2014 — RSS Feed
Raghav Raaz said:
I think PPC is so costly then why people uses PPC(Pay Per Click) instead SEO(Search Engine Optimization)?
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Generally PPC is used to get quick and immediate response from users.
With PPC, sites get more impressions and the click through rate is more than that of SEO.
Because PPC give quick results.
Hi Friends, Because PPC gives instant results.
PPC gives instant result from seo, it's costly but very beneficial for traffic and increase website business.
Currently the largest and most popular form of Internet advertising. An advertiser pays for each click through to their site from a search on one of the Pay Per Click search engines...
The first thing to do is build a ultra-specific page to send the search traffic to, called a landing page, The landing page does not sell your product or service. This is key. You instead offer a quality free resource –- a mini-course, ebook, teleseminar, or other type of tutorial that is directly related to what you are ultimately selling.
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Pay-per-click (PPC) marketing is complex, collaborative, and iterative. It attempts to satiate three distinct appetites:
Searchers - People click on paid search ads more often than any other form of digital advertising. They don't mind being advertised to, but they want to be offered products that answer their questions and fulfill their needs.
Engines - The search engines are forced to cater to searchers and advertisers simultaneously. The searchers comprise their user-base, while the advertisers provide them with their revenue stream. The engines want to provide relevant results, first and foremost, while offering a highly targeted, revenue-driving advertising channel.
Advertisers - Advertisers are offered a unique means of putting their message in front of an audience who is actively seeking their product.
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PPC is a gives instant result according to SEO.
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