WPDFD Issue #2 - May 01, 1998

Identity Crisis

It all started in the army. Which army? Any army. The fact is, you have to know who you are fighting with, and against. I'm not talking combat jackets here, I'm talking about bright scarlet uniforms, banners, flags, shields with coats of arms. Whether it's on the battlefield or the football field, you have to be identifiable as friend or foe. Instantly. Positively. It's the same in the world of commerce.

Where do I begin?

This is one of the most common questions that Suzanne and I hear from people wanting to delve into the depths of web page design. Of course, the answer very much depends on where you are starting from and where you want to go. The underlying structure of a web page is based on HTML (HyperText Mark-up Language). You can create a web page in a simple text editor, it is basically just a plain text file with references to the location of graphics files introduced in a particular way.